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Jeff McKay on craft beer bar success

Jeff McKay on West Virginia Beer Roads Podcast

Year after year, Jeff McKay is arguably West Virgina’s top craft beer publican. He’s led Summit Beer Station in Huntington to multiple year selections as the state’s top craft beer bar, according to the annual Great American Beer Bars poll on CraftBeer.com. On this episode of West Virginia Beer Roads, McKay talks about the key factors he’s learned that determine your success in operating a top-notch beer bar. Things you have to do right and how he does them. He also previews this summer’s Rails & Ales Beer Festival.

  • BEER

    SELECTION

Hear about McKay’s criteria for beer selection. .Where he starts. What drives his choices. The importance of maintaining standards; patience; and focus all play an important role.

  • BEER SERVER

    KNOWLEDGE

When you walk into Summit Beer Station, you can always receive expert assistance in guiding you to a beer that suits you. Staff training is essential to having a craft-beer bar with everybody on the same page.

  • DISTRIBUTOR

    RELATIONSHIPS

Getting special beers in the West Virginia market can be a most challenging endeavor. Learn McKay’s keys to working with distributors and brewers to obtain the beers he needs..

Jeff McKay

Photos by Erin McCoy and Charles Bockway

  • CHECK OUT OUR OTHER

    PODCAST EPISODES

    West Virginia Beer Roads now has over 50 podcast episodes in its library, mostly about West Virginia craft beer and beverage producers. You can listen to all of them on your favorite podcast hosts, such as Apple of Spotify, or right here on BrilliantStream.com. Listen in as Charles and Erin interview the folks that make our local craft beverage industry so exciting.

    See our primary podcast page to find a listing of recent podcasts.


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