Jackie O’s Brewery anniversary event hits the right notes
January 8, 2018
How do you hold onto the title of the area’s best brewery, year after year. You work at it; that’s how. Jackie O’s Brewery of Athens, Ohio, has to be the sharpest brewery in our shed when it comes to special events. Over the past weekend, this stellar Appalachian-region brewery treated its fans to a 12th Anniversary Extravaganza that was just about everything you could ask for.
With 86 special Jackie O’s beers on tap over two days, all you could say was shazam, because there was a lot of magic going on here. The brewery topped off this draft explosion with a wonderful anniversary bottle release that had the beer geeks all a-Twitter.
All three Jackie O’s locations were fully involved, with each having its own set of unique brews pouring. Sure some of them were only one sixtel each and went fast, but that’s to be expected. The variety, however, was incredible:
- Bourbon barrel aged stouts, adjunct stouts, and barley wines, check;
- Wine barrel-aged sours, check;
- Mixed fermentation farmhouse ales, check;
- Fruited Berliner Weisses, check;
- Barrel-aged cuvées, check;
- IPAs, check;
- and on and on.
Seven anniversary bottles released
The brewery released seven limited-allocation brews in bottles. Several were very small batches. I’m not exaggerating when I tell you each one was very good to excellent. They included:
- Herringbone wine barrel aged sour with strawberries
- Provender mixed fermentation saison with fresh local alfalfa hay
- Spirit Beast blend of BB-aged barleywines and imperial stouts
- Houndstooth wine barrel-aged sour with black raspberries
- Apple Brandy Barrel Dark Apparition RIS
- Bourbon Barrel Dark Apparition Russian Imperial Stout
- Vanilla & Coffee Bean Bourbon Barrel Dark Apparition RIS
Hundreds of beer fans lined up early or came later in the day Friday to be sure they got their allotments of these bottles. The smaller purchasers probably spent at least $100, while the larger purchasers dropped $600 for full allotments. Days like these surely help brewery cash flow. By late Saturday morning, supplies of some of the labels were beginning to get thin or disappear. The first to go were the beautiful Herringbone and the Apple Brandy Dark Apparition. You don’t want to be late to a Jackie O’s bottle release.
Brewery founder/owner Art Oestrike called the weekend amazing.
“The support you get from the entire community of Athens and the beer community, it’s just incredible,” he said. “Twelve years — we couldn’t do it without all our supporters out there. Thanks to Brad Clark and our whole staff. It’s awesome, just awesome.”
The logistics worked at Jackie O’s Brewery event
The bottle release set-up was masterfully handled this year. Getting the bottle sales line totally inside the brewery was a very nice touch, especially considering the single digit temps outside. A welcomed treat on Friday morning was the complimentary coffee and donuts that greeted early arrivers, who began showing up about 9:00 a.m. Jackie O’s Brewery also filled the room with a great mix of music provided by none other than Brad Clark, who heads Jackie O’s brewery operations.
The bottle line began inside the brewery’s beer packaging room, then snaked its way behind brite tanks and fermenters to the bottle sales tables.
A crew of brewery employees efficiently filled each order, picking bottles from the inventory of cases behind them.
They very carefully checked and double checked the beer orders.
Next, you passed the merch table and finally hit the credit card station to pay for all your booty. A special treat on both bottle-sale days was finding brewery founder Art Oestrike manning the credit card check-out station. All brewery hands were on deck for this special sales event, and they did a great job with it.
Real good things never get old
While the brewery is 12 years old, they have only been doing anniversary events since 2009, so this is the eighth year that they have thrown one. Brad Clark, who’s been there for all of them, summed up the weekend by talking about his appreciation for the beer community.
“It’s great to see all these different customers who we’ve been working with (at these events) for the better part of a decade,” Clark said. “There’s a lot of little reunions that happen on weekends like this. It’s great to host everybody and hopefully show them a good time.”
We here in the Brilliant Stream beer community can assure Brad Clark that folks had a great time there this year. We met plenty of people from all over Ohio, the Charleston-Huntington-Parkersburg areas of West Virginia, the eastern half of Kentucky, and the Pittsburgh area. There were even people from Chicago and other far away places. There’s a ton of members of the beer community who are looking forward to next year’s 13th Anniversary Extravaganza. Congratulations to the entire staff and management of Jackie O’s Brewery for hosting such a super event.
12th Anniversary Extravaganza Tap List
Anniversary Bottle Release Descriptions
Discover more from BrilliantStream
Subscribe to get the latest posts sent to your email.
2 comments on “Jackie O’s Brewery anniversary event hits the right notes”
Patti Russell-Campbell
January 10, 2018 at 2:57 pmI sooooo agree with your article. They REALLY know how to take care of ALL of us.
Charles Bockway
January 10, 2018 at 10:33 pmThanks Patti. Those Jackie O’s folks do such a good job. We are so fortunate to have such a good brewery in our midst.